1.Develop and execute marketing strategies to promote products/services and grow brand awareness.
2.Conduct market research to understand customer needs, competitor activities, and industry trends.
3.Manage and optimize digital marketing campaigns, including email marketing, social media, and paid advertising.
4.Collaborate with design and content teams to create engaging marketing materials such as brochures, websites, and promotional content.
5.Track and analyze the performance of marketing campaigns, adjusting strategies based on data and insights.
6.Coordinate and manage events, trade shows, and other promotional activities.
7.Develop and maintain relationships with media outlets, influencers, and partners.
8.Work with sales teams to align marketing and sales objectives.
9.Monitor and report on marketing budget, ensuring efficient allocation of resources.
10.Ensure all marketing materials are consistent with brand guidelines.
Qualification &
Skills
Qualifications:
Education:
Bachelor's degree in Marketing, Business Administration, Communications, or a related field
.1.Experience:
Excellent written and verbal communication skills, with the ability to craft compelling marketing messages.
Strong interpersonal skills to work collaboratively with cross-functional teams.
2.Creativity:
Ability to generate fresh ideas for marketing campaigns, content, and promotional strategies.
Strong attention to detail with an eye for quality in all deliverables.
3.Analytical Abilities:
Ability to analyze data and extract actionable insights to optimize marketing campaigns.
Strong problem-solving skills with a focus on achieving results.
4. Project Management:
Strong organizational skills with the ability to manage multiple projects simultaneously and meet deadlines.
Experience in handling budgets and working within financial constraints.
Personal Attributes:
Detail-Oriented: Able to ensure that all marketing materials are accurate and align with the brand’s voice and objectives.
Proactive: Self-starter who takes initiative to drive projects forward and is able to work independently.
Collaborative: Works well within teams and is able to effectively communicate ideas and strategies.
