Key Responsibilities:
Develop and implement comprehensive marketing strategies.
Plan and execute digital marketing campaigns across various platforms (social media, email, SEO, PPC).
Conduct market research to identify trends, customer needs, and competitive positioning.
Create content for marketing materials, advertisements, websites, and social media.
Collaborate with sales, product, and design teams to align marketing initiatives.
Monitor, analyze, and report on campaign performance using data analytics.
Manage marketing budgets and ensure cost-effective spending.
Organize events, promotions, and partnerships to boost brand awareness.
Stay updated with the latest marketing trends and technology.
Qualification &
Skills
Qualifications:
Bachelor’s degree in Marketing, Business Administration, or a related field.
At least 2-5 years of experience in a marketing role (experience may vary depending on the level of the position).
Strong understanding of marketing principles, market research, and digital marketing strategies.
Proficient with marketing tools (Google Analytics, social media platforms, CRM software, etc.).
Excellent written and verbal communication skills.
Ability to work independently and as part of a team.
Strong problem-solving and creative thinking abilities.
Preferred Skills:
Experience with SEO, SEM, and content marketing.
Knowledge of graphic design and video editing software (Adobe Creative Suite, etc.).
Familiarity with data analysis and reporting tools.
Leadership experience in managing marketing campaigns or teams.